For the Love of Bringing Books to Life: Write, Publish, and Be Known
Making Money as an Author: The Head Game
I often find myself assisting authors in developing a business plan for how they will actually make money with their book. Some authors imagine they’ll make money on their book sales. While that can happen, you may also find yourself spending money to promote your book. It’s the speaking, consulting, coaching, teleseminar leading, and other opportunities that tend to create the bulk of your new income as an author. Before you can put your plan into action, many authors and aspiring authors need to get past their limiting beliefs and habits. And I’d say about 75% of the people I[...]
How to Write a Book Proposal: Writing Chapter Outlines for a How-to Book
Editing a book proposal yesterday I observed a common problem–this author didn’t know what to emphasize in her chapter outlines. I found myself asking, ‘Who cares?” as I read through the first few chapter outlines. In fact, I’d already read chapters of her book and I did care very much–this book has a large potential audience who is desperate for the powerful tools this author has to offer. It just didn’t come across in the book proposal at all. If you write your chapter outlines with the following perspective in mind, you’ll avoid that problem and come up with a[...]
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