For the Love of Bringing Books to Life:       Write, Publish and Be Known

How to Get Competitive Books’ Sales Figures

If you’re writing a book proposal, oneĀ  important number to obtain is the number of books sold for any competitive or complementary books you plan to compare with yours.
Here’s a Book Proposal Secret: For the most part, you want to compare your book to bestsellers and backlist books (books that have been in print a [...]

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Authors Need to Social Network; Try a Few Apps

As an author or aspiring author, you need to use social networks to help create your platform and, eventually, promote and sell your books.
Yet, social networks can eat hours or days of your time with little impact. This is because social networks aren’t generally built in a day. If your social network is going to [...]

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Publicity Week Day 1: Why Publicity is Your New Best Friend

Welcome to the first annual Book Publicity Week on Lisa Tener’s blog!
Special guest post by Rusty Shelton, Managing Director, Phenix & Phenix Literary Publicists
When Lisa invited me to guest blog about book publicity, I thought back to five years ago when P&P ran a national publicity campaign for Lisa and her co-authors, Jane Middelton Moz [...]

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The Squirtgun Approach to Motivation

Many writers find it challenging to sit down and write at will. They might schedule the time in their calendar to write, but when the time comes, they suddenly notice the grimy buildup inside the stove (time for some steel wool) or they head to the fridge to fix themselves a snack–anything to avoid writing.
It [...]

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Answers to Kathi’s Questions about Agents and Publicity Expenses

I often hear questions about literary agents’ fees and book promotion expenses, such as those asked by Kathi McKnight in response to my last post. I’m sure many of my readers, students and writing coaching clients are burning to know the answers; so, rather than answer them in a comment, I decided to write a [...]

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