How to Write a Book Proposal

  • You can write the book proposal with guidance, feedback and editing by Lisa.
  • You can write the majority of the book proposal, but have Lisa write challenging parts of it, such as the marketing plan or the competitive analysis.
  • You can have your book proposal written for you, but you can write the sample chapters (and possibly) chapter outlines.
  • You can have the book proposal and sample chapters ghostwritten. Lisa has a select group of ghostwriting partners from skilled authors who can meet a moderate budget to authors of 20 (plus) books with by-lines in the Washington Post, the New York Times and major women’s magazines. She will help you choose the individual who best meets your needs

Contact Lisa to see how you can write a winning book proposal

Book Proposal FAQ


“I already wrote my book proposal. Can I just get feedback?”

One of the things that Lisa does as a Writing Coach is provide feedback on proposals. If there are sections that need to be expanded or polished, Lisa can provide expert guidance; she will point out what the proposal needs to be comprehensive and attractive to literary agents and publishers.

“My book proposal was rejected by a number of literary agents.” Or “I never heard back from the agents I contacted. What am I doing wrong?”

First, did you send a query letter or meet the agent before you sent your book proposal? An unsolicited proposal will go right into the slush pile (to be read by an intern when, and if, work lets up) or the circular file (their trash can), or, if you’re really lucky, the agent may save you time with an outright rejection. Send a query letter or look to meet agents and pitch your book in person at a conference, first. Then, when you send the proposal, you can write “Requested materials enclosed” in the bottom left corner to remind the agents that they requested the book proposal.

Second, your proposal may not be thorough. Read Michael Larsen’s How to Write a Book Proposal for clear instructions on what you need to include in your book proposal and how to write each section. You can also hire Lisa to provide feedback on your book proposal and how to improve it.

Third, it’s a competitive market out there. Your book doesn’t just need to stand out—publishers need to be convinced that you will be great at promoting your book. That means you need to develop a following. Lisa tailors her brainstorming techniques to specific projects and helps clients find innovative ways to create an audience. She and her team of writing coaches can help you create a powerful media presence through social media on the Internet, large mailing lists, publication in major magazines and TV and radio appearances.

How do I research the potential interest for my book?

Check Amazon.com to determine how many books are published on your topic. Look inside the book while on Amazon and check out the table of contents and features of the book. Determine how yours will be different in content, tone and features. You may also want to go to a real live book store; open the books and skim or even buy them. Get information on your potential audience by watching who is picking up those books. Also, does your background make you an expert on this topic, and what do you have to offer that is new to the field?

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