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Which Book Should I Write?

Hmmm...which book should I write?

People often come to me with more than one great book idea.  One thing I do as a writing coach is help them evaluate which book to write. Here are a few ways to evaluate for starters:

1. Goal based:

  • Identify Your Goals.
  • Evaluate each book project on how well it meets your goals.
  • If there’s a tie, of the two or three that meet your goals best, which do you feel most excited about?

2. Passion  based: On a scale of 1-10, ten being most inspiring, rate each potential book project. Which ones are a ten? If none is a ten, ask yourself, what’s missing? What could make this a ten?

3. Market based: Answer these questions:

  • Who’s your natural audience?
  • Who do you tend to work with or whom do you want to work with in the future?
  • What are their biggest challenges or problems (in their eyes and their own words)?
  • Which of your book ideas would help them solve these problems or address their challenges and offer the results or benefits they’re looking for?

I’ll often help them understand what factors might make the book more sell-able in the current market, but, ultimately, I also want them to look within. I often take them through a visualized journey where they connect with their muse. If their muse contradicts my advice? I say,  go with your muse.

Lisa Tener

Lisa Tener is an award-winning book writing coach who assists writers in all aspects of the writing process—from writing a book proposal and getting published to finding one’s creative voice. Her clients have appeared on The Oprah Winfrey Show, CBS Early Show, The Montel Williams Show, CNN, Fox News, New Morning and much more. They blog on sites like The Huffington Post, Psychology Today and WebMD.

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