A couple of weeks ago, my colleague Simon Golden asked if I could recommend an excellent book marketing course for him and his partner, Lorena. Once their clients’ books were published, many of their ghostwriting and editing clients wanted help with book marketing strategies. Simon and Lorena were ready to learn to support their needs, but where should they turn to study this skill so they could support their own clients in selling their books?
The Book Marketing Course I Recommended
I immediately thought of Stephanie Chandler, founder of the Nonfiction Authors Association and the Nonfiction Writers Conference, who created and teaches The Book Marketing Master Course. You can take this course as an author looking to learn and discern how to market your book(s). And the course will provide the strategies you need whether you are about to launch a book or are looking to improve sales on books already published. If you are a publishing industry professional, you can also do what my colleague and his partner are doing: take the course to get certified as a book marketer through the Nonfiction Authors Association.
Here’s what Simon wrote, when I asked whether he would share some feedback in this post:
“We bought the online program and we were able to instantly apply what we’ve learned to marketing clients; it’s already producing results [just a few weeks in] . Given the material in the course, we expect that the ultimate value of the program will be worth 6 or even 7 figures [to us]! It’s producing incredible value for the business. We’ve been in business for 7 years, and the course is literally a gold mine of secrets we never knew existed to catapult books to becoming top sellers and create new business. I believe the course will be the best investment we’ve made ever. ” – Simon Golden, PhD
Is This the Book Marketing Course for Your Needs?
Stephanie ChandlerIn a world with so many possibilities for getting the word out to readers, the options for book marketing can feel overwhelming. To complicate matters, what works for one book/audience and results in strong book sales might not work well for a different audience or book. What’s fulfilling, joyful, and successful for one author might be tedious, painful, and/or unsuccessful for another. Learning about the variety of possibilities–and what tends to work best in which situations–will help you make effective decisions and make the best use of your investments of time, money and other resources.
In the Book Marketing Master Course from the Nonfiction Authors Association, you’ll learn to:
- Identify your ideal target audience, how to reach them, and how to cultivate a long-term relationship with them.
- Convert website visitors into engaged fans who buy your books and invest in your related products and services.
- Land media interviews: podcast guesting, radio, television, print publications, and blogs.
- Optimize book sales on Amazon by choosing the best categories and keywords, adding A+ content, getting more book reviews, maximizing Author Central, and creating high-performing Amazon ads.
- Be seen as a thought leader and attract high-profile and fulfilling opportunities like speaking and corporate sponsorships.
- Eliminate the overwhelm and frustration you feel about book marketing and implement proven strategies to shift your book sales into high gear.
Learn more about the Book Marketing Master Course and Sign Up Here.
PS: Get your early bird discount for the Nonfiction Writers Conference.
In addition to the book marketing course, you may have noticed the link to the Nonfiction Writer’s Conference I shared above. I’ll be sending you more info about that conference soon. If you want to sign up early for the conference and save 30%, use my affiliate link here and enter the code NFWC30 to save 30% over the already generous pricing!
Note: I am an affiliate, and if you sign up, I will receive a commission. As you probably know, I am very, very careful about vetting the organizations, services and courses that I recommend!
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