Interview with Top Literary Agent Michael Larsen
Michael Larsen worked in promotion for Bantam, William Morrow, and Pyramid. He and his wife Elizabeth Pomada started Larsen-Pomada Literary Agents in San Francisco in 1972. They are members of AAR and have sold books to more than 100 publishers.
Mike is the author of How to Write a Book Proposal and How to Get a Literary Agent, both in their third editions. With Jay Conrad Levinson, Rick Frishman, and David Hancock, he is co-author of the second edition of Guerrilla Marketing for Writers: 100 Weapons for Selling Your Work.
I was first introduced to Mike’s How to Write a Book Proposal by literary agent Rita Rosenkranz. Using his guidelines and format, I co-wrote a book proposal that got my co-authors and me a publishing contract with Health Communications. Since then, I have used Mike’s book and format to help dozens of authors seal the deal with literary agents and publishing houses from the big houses like Random House and Simon & Schuster to smaller houses like Yale University Press, Sunrise River Press, New World Library and others.