A few days ago I opened an e-mail with the kind of subject line you just can’t ignore: “Google Issues Warnings About Poor Search Rankings For Non-Mobile Sites.” No author or business owner can afford to ignore Google!
Apparently Google is making sure that people searching on devices like cell phones and tablets get useful search results, and a site that isn’t easy to view or navigate on a hand held device is not going to cut the mustard (where did that expression come from, anyway?).
By all means read the article and see how mobile friendly your website is: take the test!
I took the test and passed, thanks to my web designer, Rachel C. Vane, who had recently implemented a responsive website for me (thanks, Rachel!). Here’s what Rachel has to say about the Google warning and implementation:
“I am not surprised by this Google warning at all, because now at least 50% of all web traffic is from mobile devices and that number is growing every day. If you use a CMS, like WordPress, you can change your theme to a responsive design (this is simple in some cases, but if you have a highly customized theme it could be a large undertaking and you’ll want to contact a WordPress theme developer). In a responsive web design, content “responds” to the size of different screens by resizing and moving, so viewers on all size screens can read and access content easily, without pinching and zooming.”Do you have a question about responsive websites for Rachel? Feel free to ask here as a comment.